The evolution of graphic design in Pakistan: A history of the industry and its growth over the years.

Graphic design has come a long way in Pakistan since its inception. The industry has evolved significantly from simple hand-drawn logos to complex digital designs. In this blog, we will take a journey through the history of graphic design in Pakistan, its growth, and the major milestones that have shaped the industry into what it is today.

The early years (1950s to 1980s)

Graphic design in Pakistan can trace its roots back to the 1950s, when it was first introduced as a profession. In those early years, the field was limited to hand-drawn logos and illustrations, which were often used for print materials such as brochures, posters, and magazines. The designs were simple and lacked the sophistication of modern designs.

The rise of the digital age (1980s to 2000s)

The introduction of personal computers and design software in the 1980s marked a turning point in Pakistan’s graphic design evolution. As technology advanced, so did the skills and capabilities of graphic designers, allowing them to create more complex and sophisticated designs.

In the 1990s and early 2000s, the industry began to grow as more and more businesses realized the importance of having a strong visual identity. This increased demand for graphic designers, who could help companies create logos, brochures, websites, and other marketing materials that would help them stand out from the competition.

The growth of the industry (2000s to present)

Over the past two decades, graphic design in Pakistan has continued to grow and evolve. The rise of digital media has opened up new opportunities for graphic designers, as companies now need designs for social media platforms, mobile apps, and other digital channels.

As the industry has grown, so has the level of professionalism and expertise among graphic designers. Today, there are numerous schools, universities, and training programs offering degrees and certifications in graphic design, allowing aspiring designers to gain the skills and knowledge needed to succeed in the field.

In addition to education and training, the industry has also benefited from the growth of the Pakistani economy, which has led to an increase in the number of businesses and a higher demand for graphic design services.


In conclusion, the evolution of graphic design in Pakistan has been a journey of growth and development. From its humble beginnings as a hand-drawn craft to the sophisticated digital designs of today, the industry has come a long way. Today, graphic designers in Pakistan are highly skilled and play a vital role in helping businesses build their brands and connect with customers through visual storytelling.


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